Click to Skip Ad
Closing in...
  1. Amazon Deals
    07:58 Deals

    10 deals you don’t want to miss on Saturday: $5 Alexa smart plugs, $110 electric sta…

  2. Amazon Gift Card Promotion
    14:41 Deals

    Amazon’s giving away $15 credits, but this is your last chance to get one

  3. Control Garage Door With iPhone
    08:10 Deals

    Unreal deal gets you Amazon’s hottest smart home gadget for $23 – plus a $40 c…

  4. Self-Emptying Robot Vacuum
    16:11 Deals

    Amazon coupon slashes our favorite self-emptying robot vacuum to its lowest price ever

  5. Best Memory Foam Mattress
    12:31 Deals

    When 75,000 Amazon shoppers rave about a $130 memory foam mattress, you need to check it o…




One chart illustrates T-Mobile’s monster comeback

March 19th, 2014 at 11:15 PM
T-Mobile Vs. AT&T Revenue Growth

Just over a year ago, T-Mobile looked like a dead carrier walking — after its plan to merge with AT&T fell through, it kept shedding subscribers and looked doomed to wither and die. What a difference a year of “Uncarrier” initiatives makes: Business Insider flags a new report from UBS that charts T-Mobile’s extraordinary comeback over the last year that has seen its service revenue growth go from -9.6% in Q4 2012 to -1.1% in Q4 2013. While T-Mobile would probably prefer to post positive and not negative quarterly service revenue growth, that’s still an impressive turnaround for a carrier that looked like it was on death’s door at the end of 2012.

The reasons for T-Mobile’s comeback aren’t hard to figure out: It’s become very aggressive at coming up with fresh ideas for wireless plans, including giving customers the option of upgrading their smartphones earlieroffering free international data roaming and even paying off new customers’ early termination fees if they switch over from a rival carrier. The big question right now, though, is whether this “Uncarrier revolution” is sustainable — T-Mobile has been making very impressive subscriber gains but they’ve come at an enormous cost and the company posted a massive $20 million loss last quarter.

UBS’s chart showing T-Mobile’s big upswing follows below.




Popular News