Click to Skip Ad
Closing in...

Enraged BlackBerry fans attack T-Mobile CEO after carrier told them to switch to iPhones

Published Feb 17th, 2014 1:15PM EST
T-Mobile iPhone Promotion

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs.

There may not be nearly as many BlackBerry diehards as there once were but those who have stuck with the company have a fanatical devotion to it not seen since Mac users circa 1995. There’s something about seeing their favorite products in grave danger that has really united the remaining BlackBerry super fans and if you do anything to upset them or make them feel disrespected they will let you know about it very loudly.

The latest person to learn of BlackBerry fans’ power to make a lot of noise is none other than T-Mobile CEO John Legere, who has been getting an earful from BlackBerry users over the last week after his company sent them offers pitching them the iPhone 5s for $0 down as a “great offer for BlackBerry customers.”

Anyone who knows BlackBerry fans knows this sort of promotion was bound to create a backlash. Apple shares a place alongside the media and short sellers as the most hated scapegoat BlackBerry fans use to explain their favorite company’s current woes. Trying to pitch them iPhones would be like trying to pitch Carthaginians on gold statues of Cato the Elder after their city got sacked by Rome during the third Punic war.

At any rate, as N4BB reports, Legere has apparently seen the error of his ways and has posted a message on his Twitter feed letting BlackBerry fans know that he hears them “loud and clear” and that he’s going to “work with the team” to presumably make sure that BlackBerry users get more appropriate promotions in the future. Now Legere had better hope that he doesn’t really screw up and send any LTE-equipped PlayBook owners a message letting them know he has a really great deal on iPads…

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.