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Oh, oh it's Magic; HTC hawks over 1 million Magic phones

Chinese tech journal DigiTimes recently sat down for a chat with HTC CEO Peter Chou and managed to glean a couple of tasty morsels in its extremely brief yet interesting interview. First and foremost, Chou revealed that HTC has sold over 1 million HTC Magic handsets to date. The Magic, released initially this past April, took less than four months to hit the million mark — certainly a respectable feat though it falls well short of recent numbers reported for more popular handsets such as the iPhone and the Nokia 5800 XpressMusic. Beyond that, Chou stated that HTC will focus on mid-range smartphones during the latter half of 2009. 50 to 60 percent of HTC’s handset shipments will fall into the mid-range category, with target prices around $300. As is always the case, forthcoming HTC handsets have been leaking left and right lately so it looks like we can expect a solid portion of them to be nice and affordable once they drop. Go HTC, go.


Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.

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