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Oh, oh it's Magic; HTC hawks over 1 million Magic phones

Chinese tech journal DigiTimes recently sat down for a chat with HTC CEO Peter Chou and managed to glean a couple of tasty morsels in its extremely brief yet interesting interview. First and foremost, Chou revealed that HTC has sold over 1 million HTC Magic handsets to date. The Magic, released initially this past April, took less than four months to hit the million mark — certainly a respectable feat though it falls well short of recent numbers reported for more popular handsets such as the iPhone and the Nokia 5800 XpressMusic. Beyond that, Chou stated that HTC will focus on mid-range smartphones during the latter half of 2009. 50 to 60 percent of HTC’s handset shipments will fall into the mid-range category, with target prices around $300. As is always the case, forthcoming HTC handsets have been leaking left and right lately so it looks like we can expect a solid portion of them to be nice and affordable once they drop. Go HTC, go.

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Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.