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Despite repeated sellouts, Nexus 4 sales estimated to total just 375,000 units

Zach Epstein
January 3rd, 2013 at 2:14 PM
Nexus 4 Sales Total 2012

Google’s (GOOG) has had trouble keeping latest Nexus-branded smartphone, the LG (066570)-built Nexus 4, in stock as hordes of Android fans would swarm Google’s website each time more units became available. According to new estimates however, the Nexus 4 stock-outs were due entirely to inventory issues rather than immense demand. The xda-developers community has done some calculations based on data gleaned from device serial numbers. They have been able to determine where and when their Nexus 4 handsets were built, and they were also able to estimate the total number of units sold to date: 375,000. While the figure is hardly precise, it appears as though sound logic was used to calculate the figure and it likely represents a good rough sales estimate.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




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