In an effort to boost disappointing sales, Microsoft has decided to cut the price of its entry-level Surface RT tablet to just $350, unnamed sources tell The Verge. Under Microsoft’s new pricing scheme, the 32GB Surface RT will cost $350 as a standalone device and $450 with the Touch Cover keyboard, while the 64GB Surface RT will cost $450 as a standalone device and $550 with a Touch Cover keyboard. Microsoft is planning to release new versions of the Surface sometime in 2014, so that’s likely at least part of the reason it’s choosing to cut the price. The bigger question, though, is whether Microsoft plans to keep these competitive prices intact for its next generation of Surface RT devices or if it still plans to charge $600 for the new Surface RT and Touch Cover models when they release next year.
Microsoft reportedly plans to slash Surface RT price to $350
Published Jul 11th, 2013 7:00PM EDT
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Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.
