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ASUS CEO sets goal of topping touchscreen notebook and tablet market

Published Mar 7th, 2013 8:40PM EST
ASUS Market Share CEO

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The CEO of ASUS (2357) has set an ambitious goal for his company: To become the largest vendor for touchscreen notebooks, and the second-largest for all notebooks and tablets in 2013. Digitimes reports that CEO Jerry Shen set the goal at a recent meeting with investors, adding that the company also plans to launch new smartphones in August. In the most recent quarter, ASUS generated a majority of its profit from sales of its notebook computers, which totaled 59% of revenue, followed by the success of its Transformer line of tablets. The company recently announced two new hybrid devices, the PadFone and FonePad, at Mobile World Congress in Barcelona and look to increase its smartphone market share around the world.

Dan joins the BGR team as the Android Editor, covering all things relating to Google’s premiere operating system. His work has appeared on Fox News, Fox Business and Yahoo News, among other publications. When he isn’t testing the latest devices or apps, he can be found enjoying the sights and sounds of New York City.

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