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Ping, Apple’s failed social network, to be shuttered this fall

Zach Epstein
June 13th, 2012 at 4:25 PM

Apple plans to shutter its failed social network Ping later this year, a recent report claims. Apple unveiled Ping in September 2010, and while many Apple pundits seemed enthusiastic about a music sharing and discovery service that might keep iTunes users browsing through iTunes longer and encourage them to purchase music more often, consumers weren’t quite as impressed. After a few attempts to remind users that Ping still existed, Apple gave up on the service for the most part and it has sat idle for some time. With the next major iTunes release this fall, Apple will finally shutter the service completely, All Things D reports, and the Cupertino-based company will instead rely on Twitter and Facebook integration for the time being to sate users’ social networking needs.

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Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




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