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New Apple laptops take a back seat to iOS 6 at WWDC

Updated Dec 19th, 2018 8:27PM EST
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The post-PC era is upon us — or is it post-post-PC? — and while it’s odd that Apple would introduce new notebook computer models now that PCs are supposedly a thing of the past, the Cupertino-based company is right about one thing: mobile is where the buzz is. Social media listening firm Simply Measured analyzed more than 151,000 tweets containing the hashtag #WWDC that were posted to Twitter during Apple’s WWDC 2012 keynote on Monday, and the firm found that users were more interested in iOS 6 than they were in Apple’s MacBooks or its desktop OS, AFP reports. 18% of the tweets analyzed mentioned iOS while 15% spoke about a new MacBook model and only 6% mentioned Mountain Lion. 5% of #WWDC tweets posted during the keynote expressed disappointment that no new iPhone was unveiled, Simply Measured stated. A chart containing the firm’s findings follows below.

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Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.