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Here’s how Apple will make sure you can buy a new iPhone 6 next month

Published Aug 14th, 2014 9:55AM EDT
iPhone 6 Rumors
Image: Mark Pelin

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Each year, rumors of impending iPhone shortages at launch tend to subside as Apple and its supply partners miraculously find ways around various manufacturing difficulties in just the nick of time. This year, however, Apple’s move to finally give consumers what they want with a larger display on the iPhone 6 will undoubtedly make keeping up with demand at launch even more difficult than it normally is. And make no mistake, keeping up with iPhone demand is no easy task — Apple sold 9 million handsets through the iPhone 5s and 5c’s first weekend of availability, alone.

So this year, Apple has reportedly made a big change that will help ensure there are enough iPhones to go around when the hotly anticipated new iPhone 6 launches next month.

FROM EARLIER: iPhone 6 gets unboxed before it even exists

Citing multiple unnamed sources within Apple’s supply chain, Digitimes on Thursday reported that Apple has made a huge change to its manufacturing process in 2014.

Whereas the world’s top original device manufacturer Foxconn is believed to have been responsible for producing the bulk of Apple’s iPhones over the years, Apple has reportedly tasked Foxconn rival Pegatron with building 50% of the iPhone 6 units set to be produced in 2014.

With Apple reportedly having placed orders for 50 million iPhone 6 units to be built this year, that would mean Pegatron will churn out 25 million of them.

Apple’s next-generation iPhone 6 is expected to be revealed during a press conference on September 9th ahead of a release the following week on Friday, September 19th. A larger iPhone phablet with a 5.5-inch display is then believed to be launching sometime later this year.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.