T-Mobile made waves when it first began pushing its “Un-carrier” initiatives, and its outspoken CEO helped get the carrier tons of publicity. Beyond the constant jabs at rival carriers, foul language and showmanship, however, T-Mobile’s new moves actually were doing a good job of addressing pain points among wireless subscribers in the United States. As a result, the carrier has enjoyed phenomenal subscriber growth in recent quarters.
Now, it’s time to see what T-Mobile has in store for us next.
T-Mobile is hosting a press conference on Wednesday and as always, we’re sure it will be a wild ride full of laughs and plenty of cursing. Thankfully, the odds are pretty good that the event will also yield at least one new Un-carrier initiative that will benefit consumers as much as other recent moves have.
CEO John Ledger and COO Mike Sievert will both be on stage speaking during the event, which is scheduled to begin at 1:00 p.m. EDT, 10:00 a.m. PDT.
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