As analysts continue to pick through BlackBerry’s recent earnings report for signs of life, all they seem to come up with are more causes for concern. To find one of the more dreary data points pulled out of BlackBerry’s May-quarter earnings, Asymco analyst Horace Dediu calculated the current value of each BlackBerry user. The company lost 4 million net subscribers last quarter to finish May with 72 million users. Dediu divided BlackBerry’s current enterprise value ($2.8 billion, which is the company’s market capitalization less its net cash and cash equivalents) by its current subscriber count and came up with a frightening figure: each BlackBerry user is now worth less than $40. To put that figure in perspective, BlackBerry subscribers were worth about $866 a piece just three years ago in early 2010. Of note, iOS users’ value is also descending rapidly, from a peak of nearly $1,500 per user in 2011 to about $450 last quarter.
BlackBerry users are now worth $40 each, down from $866 in 2010
Published Jul 2nd, 2013 1:10PM EDT
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Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.
His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.
