Honestly, let’s just skip past the small talk — we’re ordering a bunch of these ASAP. AppleCores are available in a variety of sizes and colors, and it looks like an ingenious way to organize your cords and cables, especially those Apple white headphones and chargers. They range in price from $2-$5, practically a steal, no?

[Via BBC Ice Cream Blog]

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Jonathan Geller is the founder of Boy Genius Report, now known as BGR, and one of the biggest tech & mobile destinations in the world. BGR was acquired by leading digital media company PMC in April 2010 and Jonathan is President and Editor-in-chief of BGR Media, LLC. Jonathan was named to Forbes' coveted 30 under 30 list in 2016, and frequently appears as a commentator on news channels such as CNBC, Fox News, ABC News and Bloomberg.