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Apple launches iPhone trade-in program in Europe

Published Oct 14th, 2013 9:15PM EDT
iPhone Trade-in Europe Launch

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Late last week, BGR covered a rumor that the iPhone Reuse and Recycle Program would be making its way to Europe “in the coming months.” As it turns out, the coming months wasn’t soon enough. Whether or not that was the original plan, the program was made available in the UK and other European countries beginning Monday for anyone looking to save money on an iPhone upgrade at the Apple Store. Apple has yet to provide a list of all the countries which will be able to participate in the program, but Apple Stores in both the UK and Germany have been reported to be taking trades now. The iPhone Reuse and Recycle Program will presumably make its way throughout Europe in the weeks following this initial launch.

Jacob Siegal
Jacob Siegal Associate Editor

Jacob Siegal is Associate Editor at BGR, having joined the news team in 2013. He has over a decade of professional writing and editing experience, and helps to lead our technology and entertainment product launch and movie release coverage.