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Sony launches E-Waste program

Published Aug 18th, 2007 1:30PM EDT
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Dubbed the Sony Take Back Recycling Program, the electronics giant has teamed up with 75 Waste Management Recycle America eCycling drop-off centers throughout the States. It hopes to double that within the program’s first year. In the long run, Sony’s focus is convenience, hoping that if 95% of the population is within 20 miles of a center, and everyone has the option to ship their used electronic goodies to a center, that the number of people that participate will be quite significant. Couch potatoes rejoice! No word yet on when or where the these places will pop up and the program will start, though.

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