Reports of a staged protest outside an Apple Store emerged last week after a bus full of paid activists dressed in all black stood outside an Apple Store in Australia chanting “wake up.” Early reports suggested Samsung and marketing agency Tongue were behind the staged event, but after Samsung denied any involvement, a potential new culprit has arisen. Macworld’s Australian sister site did some digging and found code on Tongue’s Wake Up website that points not to Samsung, but instead to Research In Motion. The code in question, an account identifier within a DoubleClick URL, has been revealed as RIM’s ID for its Australian website. Macworld also notes that “Blunty,” the bystander who just so happened to capture the protest on camera, has worked with RIM in the past when he posted a three-part video review of the BlackBerry PlayBook tablet ahead of its launch in Australia.
RIM, not Samsung, reportedly behind ‘Wake Up’ Apple protests
Updated Dec 19th, 2018 8:24PM EST
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Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.
His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.
