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Redbox clarifies plans for subscription-based streaming Netflix rival

Updated 4 years ago
Published Feb 18th, 2011 2:00AM EST

In a meeting with analysts, Redbox President Mitch Lowe reaffirmed the Coinstar-owned company’s plans to launch a Netflix “Watch Instantly” competitor this year. Coinstar CEO Paul Davis first confirmed the forthcoming service last year during an earnings call, though he would not specify whether the company’s Internet streaming service would utilize an all-you-can-eat pricing model or and a la carte model. Lowe has now confirmed that the service will be subscription-based, but he did not indicate price points for the service. Redbox currently owns and operates a large network of unmanned DVD rental kiosks located throughout the country. These self-service kiosks, which are stocked with new releases and popular recent titles, allow customers to rent DVDs for as little as $1. Redbox still has not revealed a partner for its upcoming streaming service, though rumors suggest Amazon may be the most likely candidate.

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Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.