According to a new report from Reuters, Microsoft recently held meetings with several networks to discuss licensing television content for a new Web-based subscription TV service. According to the unconfirmed report, the new service would provide streaming television content to owners of Microsoft’s Xbox 360 console, among other devices. Microsoft looks to be intrigued by Apple’s success with the recently redesigned Apple TV, which has been very successful in recent months. Apple was reportedly trying to bring networks on board with a subscription service ahead of its revamped Apple TV launch, but those talks were unsuccessful. Microsoft seems to think it has something to bring to the table that Apple doesn’t, and with almost 46 million Xbox 360 consoles currently in the hands of consumers, we think Microsoft is probably right.
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