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Apple’s iPhone 6 will finally give everyone what they want

Zach Epstein
May 12th, 2014 at 1:05 PM
iPhone 6 Sales Growth

Apple’s new iPhone 6 and iPhone phablet are shaping up to be the most important devices Apple has launched since the first iPad debuted in 2010. For years, Apple has known that consumers wanted smartphones with significantly larger displays, but the practically useless bump from 3.5 inches to 4 inches on the iPhone 5 was all it was willing to offer. Until now, it would seem.

Numerous reports have suggested that the iPhone 6 will feature a larger 4.7-inch display that might finally bring a more useful screen size increase to Apple’s flagship smartphone. On top of that, Apple is widely expected to launch a second new iPhone in 2014 with an even bigger screen.

Between those two devices and the iPhone 5s and 5c combo, which will reportedly occupy the lower-end price points in Apple’s iPhone lineup, Apple may finally be giving everyone what they want in terms of iPhone sizes.

But it’s not just consumers who will seemingly be sated by Apple’s iPhone lineup in 2014.

According to a note sent to clients on Monday by well-respected Apple analyst Katy Huberty at Morgan Stanley, sales of Apple’s iPhone 6 are expected to jump 20% compared to sales of the iPhone 5s when it launched in 2013. As AppleInsider noted, that would mark huge growth compared to iPhone sales last year in the iPhone 5s’s launch quarter, which were up just 6.7% on-year.

Huge fiscal first-quarter iPhone sales growth combined with the surprisingly solid iPhone sales growth Apple saw last quarter could give investors exactly what they have been looking for as well: signs that Apple’s iPhone sales can buck the trend of slowing growth we’re seeing elsewhere in the smartphone market.

The latest example of significantly slowing high-end smartphone sales growth came from Samsung, which apparently took about the same amount of time to ship 10 million Galaxy S5 handsets as it took to ship 10 million Galaxy S4 units last year.

If Apple can somehow manage to give consumers what they want with bigger iPhones and give investors what they want with stronger than expected sales growth, 2014 could end up being a huge year for Apple, its fans and its investors.

Want to know what Apple’s next iPhone will look like compared to the current model? Check out iPhone 6 vs. iPhone 5s: New leak gives us a better look at huge redesign.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.

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