Click to Skip Ad
Closing in...

How to stop Apple from tracking your iPhone and iPad usage to serve targeted iAds

Updated Dec 19th, 2018 8:38PM EST
BGR

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs.

BGR posted instructions last month that explained to iOS 6 device users how they can limit third-party advertisers’ access to usage data by enabling the “Limit Ad Tracking” on the iPhone, iPad and iPod touch. This procedure will prevent outside companies from having access to private usage data as Apple’s (AAPL) new advertising identifier policy kicks in, but Apple itself will continue to take advantage of usage data in order to serve targeted iAds within apps. Following yesterday’s news that Verizon Wireless (VZ) and AT&T (T) subscribers have to manually opt out of various tracking services, Daring Fireball reminds us that the same rules apply for Apple’s own targeted ad tech tied to iAds. By visiting a simple link from an iPhone, iPod touch or iPad while logged into an iTunes account, users can opt out in one step. The full instructions can be found on Apple’s website, which is linked below.

[Via Daring Fireball]

Read

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.