When Google isn’t busy acquiring the online world or dodging questions about its recently-plummeting stock, it looks like the internet giant tries to do some good. Maybe it’s for the good of mankind, maybe it’s for the press or maybe Google just couldn’t figure out what else to do with its acquisition of GrandCentral. Whatever the case may be, Google recently launched a charitable initiative that really is forward-thinking in terms of approach. Google will provide a free unique phone number and voicemail service to each and every homeless person in San Fransisco who accepts it. Local GrandCentral numbers will be distributed via homeless shelters across the city and recipients will own their numbers for life, for free. The initiative has the potential to go a long way for San Fransisco’s homeless, providing a means for friends and family to easily communicate with them. Project CARE also has the potential to help homeless people as they get back on their feet. Interviewing for any job is difficult when a person cannot provide potential employers with a way to contact them for follow up. Project CARE will start in San Fransisco but Google hopes to take the show on the road and expand into cities across the country. Kudos.
[Via MSNBC]