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Google still thinks you’ll actually pay $1,000 for a Chromebook

Published Mar 11th, 2015 3:06PM EDT
BGR

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I’ve always thought Chromebooks were a terrific low-cost laptop alternative for anyone who has light web browsing needs and who is comfortable keeping many of their important files stored in the cloud. However, I have never for the life of me understood why Google thought anyone would spend $1,000 or more on a luxury Chromebook.

FROM EARLIER: Forget the One M9: This is the HTC phone we wanted

This brings us to the new Chromebook Pixel. If you read early reviews of the device — see Re/code, Engadget and Ars Technica for good examples —  they pretty much say the same thing. It’s a beautiful piece of hardware of limited capabilities compared to a Windows-based laptop or a MacBook. Oh, and it costs $1,000 despite only having 32GB of storage.

Consider that for the same price, you can get a 13-inch MacBook Air or a Surface Pro 3 that each have 128GB of storage. And let’s be honest here: The kind of people who are willing to spend $1,000 on a new laptop are likely going to be power users who will want to have a lot of storage on board.

Then, of course, there are apps to consider — Windows laptops and MacBooks can all run several key desktop apps while Chromebooks are basically glorified browsers. If you don’t have a web connection at a given time, your Chromebook is for all intents and purposes useless.

Again, this is not a broadside against Chromebooks as a whole, which I think offer a terrific option for people whose computing needs can be met almost exclusively through the Internet. But this sort of concept only works if the price is right — and at this point, spending $1,000 on a Chromebook of any sort is almost as crazy as blowing $17,000 on a gold Apple Watch.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.