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Casio Entering the 8 Megapixel Camera Phone Game

Casio can hardly be considered a “leader” when it comes to cell phones, especially on this side of the world. When it comes to pocketable digital cameras however, Casio can run with the best of them. So what happens when Casio’s Exilim brand pops up on a sexy 8 megapixel mobile phone? Maybe nothing on this side of the world but hey, we can dream right? The Casio Exilim W63CA far and away looks like the slimmest 8 megapixel shooter we’ve seen to date and likely incorporates the new Omnivision sensor hailed by Casio as game-changing. In terms of known specs, the FCC didn’t let too much out of the bag. We can see the slim clam shell form factor, 3G, a swiveling 800 x 480 pixel display and the 8 megapixel camera of course. Beyond that there isn’t much to tell at this point. Normally that would be more than enough to get some adrenaline pumping but this is almost certainly a handset that will only make its way to US shores by way of tourism and the odd importer. As such, it’s hard to get overly excited about it on this side of the globe. Our Japanese readers should expect a formal announcement from KDDI soon.


Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.

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