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Apple angling for unlimited downloads of purchased music?

Updated Dec 19th, 2018 7:05PM EST

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According to a report filed by Bloomberg, Apple is working with record labels to make music tracks purchased via its iTunes Music Store more accessible. The report, which cites multiple anonymous sources, claims that the digital store creator wants to provide music purchasers with the ability to re-download tracks they’ve bought an unlimited number of times. The functionality would provide users with a permanent backup of purchased audio tracks and make getting that content onto multiple devices even easier. Purportedly, Apple is in talks with Universal Music Group, Sony Music Entertainment, Warner Music Group, and EMI Group. The report did not, unfortunately, specify a timeline as to when the deal could be completed.