The iPad Air may very well be the hottest gift for holiday shoppers this year. Localytics saw a surge in iPad Air use over Black Friday weekend this year as activations for the device increased by 51%, making it by far the most-activated smartphone or tablet in the early days of holiday shopping. Other Apple devices look like hot items for shoppers this year as well since Localytics found that iPad mini and iPhone 5c activations both increased by 26% over the weekend. Other devices that saw big surges in activations included the 7-inch Amazon Kindle Fire HD (23% increase) and the Samsung Galaxy S4 (20% increase).
iPad Air looks like the holiday season’s biggest winner so far
Published Dec 4th, 2013 7:30PM EST
Image: Zach Epstein, BGR
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Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.
