The bidding for popular video streaming site Hulu just got a lot more intense. Reuters reports that three companies have each bid in excess of $1 billion to buy Hulu, including satellite TV provider DirecTV. All three bids easily dwarf the $600 million to $800 million that Yahoo was reportedly offering for the company and significantly increase the odds that News Corp and Disney will be able to successfully sell the company in the coming months after failing to find a buyer two years ago. In addition to Yahoo and DirecTV, Time Warner Cable has also made a bid for Hulu, although that bid is reportedly for an equity stake and not outright ownership of the company.

Prior to joining BGR as News Editor, Brad Reed spent five years covering the wireless industry for Network World. His first smartphone was a BlackBerry but he has since become a loyal Android user.