The advent of femtocells is nothing short of fantastic. Think about it: A carrier has terrible service where you live or work, so what do you do about it? You get a device called a femtocell that will let you use your land-based broadband internet connection (that you pay another company for) to make calls and use data on your phone. Of course you don’t get a discount for using land-based broadband instead of your carrier’s cellular network, but you just mutter under your breath and fork over the cash anyway. The best part? Word on the street suggests AT&T — the final among the big four to bring a femtocell solution to market — will be charging $20 per month for the privilege of using another company’s land-based network as a band-aid for its crappy cell coverage in your area. Awesomeness. For those dying to fit into this scenario, the MicroSite is now live and a launch is imminent.

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Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.