Walter Isaacson’s 2011 Steve Jobs biography left much to be desired. For a person as mercurial, intelligent, inspirational, and influential as Jobs was, many anticipated that the biography would provide a never before seen glimpse into the man responsible for some of the greatest technological innovations of our time. The reality, unfortunately was much different. For the most part, Isaacson’s book rehashed a great deal of what we already knew about Jobs without providing much in the way of new, or at the very least, interesting information.
Now, a new Steve Jobs book slated for release on March 24 promises to deliver where Isaacson’s book fell short. Titled, Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader, the book draws on new interviews with some of the colleagues Jobs trusted most, including Tim Cook, Jony Ive, Eddy Cue, John Lasseter of Pixar, Robert Iger and many more.
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The book description reads in part:
Becoming Steve Jobs takes on and breaks down the existing myth and stereotypes about Steve Jobs. The conventional, one-dimensional view of Jobs is that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?
Notably, the book is authored by Rick Tetzeli Brent Schlender. Schlender in particular knew Jobs closely for over 25 years. In putting the book together, Schlender relied upon many interviews, both on and off the record, he conducted with Jobs over the years.
John Gruber of Daring Fireball was given an advance copy and he had nothing short of glowing praise for the book.
The book is an accurate, engaging retelling of the known history of Jobs’s life and career, but also contains a significant amount of new reporting. There are stories in this book that are going to be sensational.
The book can be pre-ordered from Amazon over here.
