OfficeMax announced on Thursday that it will stock Amazon’s popular Kindle eReader in its nationwide stores beginning on August 7th. The company mentions 3G in its press release so we assume it will only carry the 3G/Wi-Fi version of the eReader and not the ad-supported “Kindle with Special Offers” model. The Kindle provides access to more than 950,000 books and offers a 6-inch E Ink display. OfficeMax did not specify the device’s price, but Amazon currently sells its 3G/Wi-Fi model for $189. Read on for the full press release.
OfficeMax Introduces Bestselling Kindle to Expanding Line of Tech Products
Amazon’s innovative wireless reading device now at OfficeMax stores nationwide
NAPERVILLE, Ill., Aug. 4, 2011 /PRNewswire/ — OfficeMax® Incorporated (NYSE: OMX) a leader in office supplies, technology and services, today announced that Amazon’s bestselling wireless reading device is now available at OfficeMax stores nationwide starting Sunday, August 7.
“OfficeMax is thrilled to be working with Amazon to offer Kindle and its related accessories to our customers,” said Ryan Vero, executive vice president and chief merchandising officer for OfficeMax. “Kindle is a highly innovative and versatile wireless reader that brings our customers new ways to access and enjoy books and news.”
Kindle is Amazon’s popular reading device that wirelessly downloads books, magazines, newspapers, blogs, and personal documents to a crisp, high resolution electronic paper display that looks and reads like real paper. Kindle fits comfortably in one hand for hours, has an e-ink display that is easy to read even in bright daylight, up to two months of battery life, and global 3G wireless with no monthly fees or annual contracts. All Kindle Books are “Buy Once, Read Everywhere” — customers can read Kindle books on their Kindles and free Kindle reading apps for Android, iPad, iPhone, iPod touch, PC, Mac, Windows Phone, BlackBerry and HP TouchPad. With Kindle Worry-Free Archive, books and magazines purchased from the Kindle Store are automatically backed up online in customers’ Kindle libraries on Amazon, where they can be re-downloaded wirelessly for free, anytime. These features, paired with the massive selection of over 950,000 books available in the Kindle Store, have made Kindle the bestselling product in the history of Amazon.com and the bestselling e-reader in the world. OfficeMax will also sell popular Kindle accessories.
“We’re excited that customers will now have yet another way to discover and purchase Kindle,” said Mike McKenna, Vice President, Amazon Kindle. “OfficeMax will be offering its customers a great experience with Kindle—the ability to think of a book and be reading it in less than 60 seconds, read on a screen that is easy on the eyes even in bright sunlight, and carry thousands of books with them wherever they go in just 8.5 ounces.”
