More potential bad news for Apple investors on Wednesday: shipments of the iPad mini could drop by as much as 30% in the second quarter. According to unnamed supply chain sources speaking with Digitimes, Apple’s manufacturing partners will ship 20% to 30% fewer iPad minis this quarter than they did between January and March due to “lacking demand in the market.” According to the report, customers are waiting for the second-generation iPad mini with a Retina display to launch, and are therefore not interested in the first model, which was released just this past November. Digitimes states that Q2 iPad mini shipments are expected to fall to between 10 and 12 million units from about 15 million in the March quarter.
iPad mini shipments may drop by 30% in Q2 due to ‘lacking demand’
Published Apr 17th, 2013 3:35PM EDT
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Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.
His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.
