Bloomberg: Microsoft to discontinue the Zune

According to Bloomberg’s Dina Bass, Microsoft will discontinue selling its Zune music player sometime this year. Launched in 2006, the Zune was Microsoft’s response to Apple’s iPod music player and offered us our first look at the Metro UI — the user interface now present on Windows Phone devices. According to Bass, the company will refocus its efforts on the Zune software; working to improve its functionality and usefulness on devices running Microsoft’s new mobile operating system. Microsoft declined to directly comment on the device’s future. “We have nothing to announce about another Zune device,” said a company spokesperson. “Our long-term strategy focuses on the strength of the entire Zune ecosystem across Microsoft platforms.” Zune hardware — the Zune HD — was last refreshed in September of 2009.

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