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Watch out, drivers: Apple plans to integrate Siri and Maps more deeply into cars with iOS 7

Published Apr 30th, 2013 9:55AM EDT
BGR

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Apple had better hope that its investments in iOS Maps yield some major improvements if it hopes to push its much-maligned mapping application into more automobiles. Unnamed sources tell 9to5Mac that Apple “plans to move aggressively into the in-car integration space later this year” and “is working with car makers to deeply embed iOS’s Maps and Siri services into cars.” Essentially, Apple wants to give drivers the ability to plug their iPhones into their cars and have them deliver turn-by-turn directions through a combination of Siri and iOS Maps, thus giving users a safer hands-free navigation option. All of which sounds good until you remember that Apple’s mapping application still has major issues, and it has even been blamed for stranding tourists in the Australian outback after they followed a set of faulty iOS Maps directions.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.