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HTC revenue dives again in April, but One shows signs of life

Published May 6th, 2013 8:00AM EDT
BGR

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HTC on Monday reported its revenue performance for the month of April, which continued the company’s downward trend as it struggles against rivals Samsung and Apple. HTC’s sales totaled NT$19.6 billion in April 2013, or roughly $645 million, and cumulative sales for the first four months of 2013 have now reached NT$62.4 billion. April’s performance was down 37% from April 2012, when HTC reported sales totaling NT$31 billion. HTC also saw cumulative revenue reach NT$99 billion by the end of April last year. While the company’s April 2012 sales continued a downward trend that has some industry watchers questioning whether or not HTC should begin hunting for a new CEO, there is one positive sign: As the HTC One began to roll out around the world in April, HTC’s revenue was up 26% over March.

Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.