Hulu CEO Mike Hopkins announced on Wednesday that every Hulu user will be able to access their favorite TV shows from more devices starting this summer. The Verge reports that full episode mobile streaming, a feature which was previously only available to Hulu Plus subscribers, is one of Hulu’s next moves to compete with the unstoppable force that is Netflix. According to the report, a limited selection of shows will be offered to mobile viewers who don’t subscribe to the service, a major step up from the short clips which currently make up the bulk of the content. Hulu will also launch an updated iPhone app to accompany the change.