It’s tough sometimes to think about how the "other half" lives. You know, the half that doesn’t drool over the latest technology. The half that doesn’t then go buy it. The half that doesn’t backup all of their handset info for the purpose of switching handsets depending on need or mood. For that half, there’s the Backup Pal. And it’s really as easy as it looks: plug it in, hit the button, and "poof"…your contacts are backed up. It doesn’t require a service, or even a computer for that matter. Starting at $40, it may seem worthless to those that are tech-savvy…but for those that barely know how to dial their cell phone, it could be extremely handy when it comes time to replace a phone.