Click to Skip Ad
Closing in...
TRENDING: iOS 18 iPhone 16 iCloud Apple Intelligence Best Movies M4 MacBook Pro iPhone 15 Thunderbolts* What's That Movie Called? John Wick 5
Ultimate T-Mobile promo: 4 iPhone 16 & 4 lines for $25/line!
Exclusive deal: $460 Buture VAC01 vacuum hits $152
Home Mobile

RIM co-CEO: BlackBerry PlayBook price cuts coming

Jonathan S. Geller
By
Published Sep 15th, 2011 5:42PM EDT
BGR

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs.

During RIM’s second-quarter earnings call, co-CEO Jim Balsillie noted that the company plans to offer price cuts on the not-so-popular BlackBerry PlayBook in the form of rebates, and an incentive program for enterprise sales. Additionally, Balsillie mentioned that there will be a major software update for the PlayBook coming soon. RIM reported during its earnings call on Thursday that it only sold 200,000 BlackBerry PlayBook tablets into channels during its August quarter, after having shipped 500,000 units in the fiscal first quarter. Wall Street was expecting PlayBook shipments to total 700,000 units in the quarter.

This article talks about:

Jonathan S. Geller
Jonathan Geller Founder, President & Editor-in-chief

Jonathan S. Geller founded Boy Genius Report, now known as BGR, in 2006. It became the biggest mobile news destination in the world by the end of 2009, and BGR was acquired by leading digital media company PMC in April 2010.

Jonathan is President of BGR Media, LLC., and Editor-in-chief of the BGR website.

What started as a side project at the age of 16, quickly transpired into 24-hour days and nights of sharing exclusive and breaking news about the mobile communications industry. BGR now reaches up to 100 million readers a month through the website, syndication partners, and additional channels.

Jonathan Geller's latest stories

More

Latest News