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Layar previews next-generation 3D augmented reality browser

Updated 4 years ago
Published Sep 23rd, 2009 4:50PM EDT

Sure it looks a bit odd in the image above, but don’t be fooled — Layar’s preview of its updated AR interface is as cool as the other side of the pillow. What’s better than augmented reality? 3D augmented reality, of course. We told you about Layar’s AR browser for Android back in August and since then, it looks like the Layar team has really kicked things up a notch. This morning, Layar released three new videos that preview its new 3D augmented reality browser that is currently on display at the Picnic Conference in the Netherlands. As far as how Layar has implemented 3D objects in its browser, here’s a description straight from the horse’s mouth:

Layar 3D makes use of OpenGL, the accelerometer, the GPS and the compass of the phone. Developers can place 3D objects in their content layers based on coordinates. Objects can be optimized in size and orientation to create an immersive and realistic experience. The 3D capabilities support live downloading and rendering of 3D objects. Actions such as “open link” or “play music” can be assigned to 3D objects.

Layar plans to launch its 3D AR product in November as part of its version 3.0 update and to put it mildly, we can’t wait. Hit the jump for the preview videos.

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Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.