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Video: Three new Apple Watch ads debut for launch day

Published Apr 24th, 2015 7:15AM EDT
Apple Watch Video
Image: Apple Inc.

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Happy Apple Watch launch day, Apple fans! As we discussed in the most recent episode of our podcast, the Apple Watch release is unique in a number of ways. Beyond the fact that most people who want a Watch aren’t going to get one today, it’s interesting that hardcore Apple fans are perhaps more excited about today’s launch than even a new iPhone, while typical consumers don’t really seem to care all that much. That should change over time, of course, as Watches begin to proliferate and as Apple kicks its massive marketing and advertising push into high gear.

To start things off, Apple has released three new Apple Watch ads to give the public a taste of what everyone can expect.

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No further introduction is needed — here are the three new ads:

Up:

https://www.youtube.com/watch?v=a8GtyB3cees

Us:

https://www.youtube.com/watch?v=x4TbOiaEHpM

Rise:

https://www.youtube.com/watch?v=qQcFvamzdno

Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 15 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.