Microsoft could push down Windows RT prices to compete with cheap Android tablets

With consumers largely ignoring Windows RT so far, Microsoft (MSFT) may be considering cutting licensing fees to make Windows RT tablets cheaper and help them compete with low-cost Android tablets. Topeka Capital analyst Brian White has released a new research note claiming that Microsoft is planning to release a cheaper version of Windows RT that could result in “a 35-40% price reduction” in Windows RT tablets going forward. News that Microsoft plans to push low-cost Windows tablets comes after the company made some changes to its Windows 8 hardware certification guidelines last week that significantly lowered the minimum resolution requirements for devices, thus potentially paving the way for OEMs to make smaller 7-inch tablets.

blog comments powered by Disqus