Apple is widely rumored to be working on two different types of smart glasses. The first will be a mixed reality headset that delivers augmented reality (AR) and virtual reality (VR) content, with a launch expected in mid-2023. The more exciting device is the Apple AR glasses coming in 2024 at the soonest. The AR …
Like scores of companies around the US, Apple is set to begin its post-pandemic return to office plan for employees in a matter of days. Next week, in fact, the first phase of the iPhone maker’s multi-part RTO scenario gets underway, with the idea being that employees start coming back one day a week. That …
Ten years ago, Tim Cook took over as CEO of Apple following the untimely passing of Steve Jobs. In the decade since Cook’s rise, Apple has grown exponentially in virtually every arena. Beyond overseeing the arrival of dozens of new products and two enormous streaming services, Cook made Apple the first company to reach a …
I’m sure, if you pressed Apple CEO Tim Cook about what he thinks makes his company’s mobile operating software better than its major competitor’s, he could offer a whole host of answers to the age-old question of iOS vs Android, of which OS is superior. During a half-hour “fireside chat” portion of this week’s VivaTech …
Unlike other computers that let users install any applications they desire, the iPhone and iPad can only get apps from a single place, at least officially. Apple’s App Store is the only application store on iOS and iPadOS devices, and that’s actually much better than it sounds. The App Store contains a massive number of …
In the lead-up to Monday’s arrival of the long-awaited iOS 14.5 — the new version of Apple’s mobile operating software that strikes a blow against the creepy user tracking underpinning Facebook’s business model — there was a particular dynamic that consistently dominated much of the press coverage. Things tended to be put in pretty binary …
Today is the day that Facebook CEO Mark Zuckerberg has been dreading for more than a year, possibly even extending back to a private encounter he had with Apple CEO Tim Cook back in July 2019 at the annual Allen & Company investment bank conference that’s regularly attended by America’s corporate elite. The arrival on …
Apple turned augmented reality (AR) into a core feature of iOS, with developers able to code apps that allow the iPhone and iPad to project digital objects into the world through the camera. Games set in your living room, measuring apps, and home design apps are among the types of applications that make use of …
For all of the advantages that Apple’s mobile operating system has over Android when it comes to security and ease of use, freedom is one area where iOS pales in comparison to its top competitor. If developers want to make apps for iPhone and iPad, they have to go through the same review process as …
Ahead of the milestone he’ll reach in August — which will mark 10 years since Tim Cook succeeded Steve Jobs as the CEO of Apple, mere weeks before Jobs passed away from pancreatic cancer — a transformation of sorts at the iPhone maker is still underway. Corporations, of course, exist to pursue commercial imperatives, and …
