Apple’s self-driving car might be a lot different than we think
A somewhat curious report out of Germany claims that Apple hasn’t abandoned work on developing its own branded car. Even more bizarre, though, is a …
Apple Car
Apple’s secretive Project Titan just received another serious setback
Apple’s automotive ambitions took a significant hit recently, with CNBC reporting that Apple recently cut 200 employees from Project Titan, the company’s somewhat secretive automotive …
Top Apple insider sheds light on mythical Apple Car and future iPhone models
A new investor note from reputed analyst Ming-Chi Kuo (via MacRumors) sheds a lot of light on some of Apple’s upcoming product plans. First and …
Wild rumor claims Apple may release a car as early as 2023
While Apple naturally prefers to keep its R&D efforts under wraps, the company in 2015 couldn’t hide the fact that it was amassing a large …
Apple files patent for futuristic augmented reality windshield
Historically, Apple has spent much less on R&D efforts than companies like Microsoft and Google. More recently, though, Apple has accelerated its R&D efforts in …
Apple expands self-driving car initiative, now has more testing vehicles than Uber and Tesla
A few years ago, there were rumors that Apple was interested in developing its own branded car, an idea that made little to no sense …
Apple’s growing self-driving car initiative now includes 30 test vehicles
A little more than a year ago, Apple decided to completely shift the focus of its car research initiative. After reaching the conclusion that developing …
Apple wants to test self-driving car tech on Chrysler’s former proving grounds
Apple’s plans to develop and manufacture its own branded car may have fallen by the wayside, but the company still remains interested in developing self-driving …
The Apple car is now nothing more than a pipe dream as 17 engineers depart
Despite all of the optimism and excitement that surrounded Apple’s rumored foray into the automotive business, I was never convinced that Apple would ever release …
This is the closest we’re going to get to an ‘Apple car’
When Apple first began work on Project Titan — the code name for the company’s electric car initiative — its goals were incredibly ambitious. According …
Apple gives up on self-driving car, builds bus instead
A report in the New York Times claims that Apple is abandoning any hope of building an Apple Car, and has turned instead to working on the …
Apple is still researching advanced battery designs for EVs
Amid speculation that Apple was intent on designing and manufacturing its own branded car, word surfaced last September that Apple was completely “rethinking” its strategy …
There’s no reason to get excited about Apple’s interest in self-driving cars
In something of an unusual move, Apple CEO Tim Cook sat down with Bloomberg today and revealed that Apple is actively developing self-driving car technologies. …
First-ever photos of Apple’s self-driving test car surface online
After many months shrouded in secrecy, concrete information regarding Apple’s plans in the automotive space are finally starting to leak out. While Apple’s initial plans …
Apple is getting serious about self-driving cars
Though Apple’s plans to develop and manufacture a branded car may currently be on hold, the company’s plans to research and develop self-driving car technologies …
Apple just got a permit to test driverless cars in California
That Apple is doing something with autonomous vehicles is one of the worst-kept secrets in Silicon Valley. Rumors have circulated for years that Apple is …
Bloomberg: Apple has halted development of its electric car
There are precious few industries with companies that pull in more revenue than Apple. There are also not many mass market products undergoing the kind …
Forget racing, this is what’s really driving Apple’s interest in McLaren
With Apple still reportedly interested in entering the automotive space, a wild new rumor emerged earlier this week claiming that Apple was interested in acquiring …
Apple trying to take over supercar and F1 maker McLaren, report claims
According to a report published in the Financial Times, Apple has approached McLaren Technology Group about a potential acquisition. McLaren is known for making cutting-edge supercars …
Can we finally all agree that the Apple Car isn’t happening?
I’ve never been gung-ho on the prospects of an Apple branded car ever hitting the road, at least not within the compressed time frame that …
Apple’s rumored car project hits a speed bump amid reports of massive layoffs
Once again, Apple’s car plans appear to be in flux. According to a new report from The New York Times, Apple is completely rethinking its …
Apple’s electric car may use a battery design never seen before
Whether or not an Apple branded car ever hits the road remains to be seen, but there’s no denying that Apple has been pouring millions …
Apple has its first vehicle patent, and uh that doesn’t look like a car
So it looks like the vehicle people at Apple didn’t get the memo that they’re supposed to be designing a self-driving car. Instead, they’ve filed …
Apple’s secretive car project to focus more on autonomous driving software
In an interesting but not altogether surprising turn of events, Apple is reportedly recalibrating the focus and underlying goal of its long-rumored car initiative. According …
An Apple vs Tesla showdown looks increasingly likely
The evidence pointing to Apple’s interest in developing an electric car is immense. As we’ve covered over the past year or so, Apple has hired …
Apple eying a huge land purchase to test self-driving car tech
Though Apple’s plan to develop and release an electric car has reportedly hit a few speed bumps over the past few months, the company seemingly has no …
The secret lab that’s building Apple’s most important new product in a decade
Apple is working hard on a brand new type of product, if multiple reports from independent sources are to be believed, and it’s something the company …
This is Motor Trend’s vision of the Apple Car that everyone has been waiting for
The “Apple Car” is a mythical creation for the time being and no one knows what it really looks like or if it really even …
Fiat Chrysler CEO quips that Apple’s interest in an electric car is an ‘illness’
Is Apple really planning on developing its own electric car? If so, it would unequivocally represent the boldest bet the company has ever made in …
Tim Cook talks Apple Car, innovation and his thoughts on the auto industry
In a somewhat rare interview, Fortune’s Adam Lashinsky sat down with Apple CEO Tim Cook for a wide-ranging discussion that touched on a number of …
