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Sprint to hold 'Strategy Update' media event on October 7th

Sprint will hold a media event on October 7th to discuss the company’s strategy moving forward. While the specific topics to be covered by Sprint’s senior management are unknown, there are certainly a few areas that are likely candidates. First and foremost, Sprint’s plans with 4G moving forward are a bit up in the air right now. The carrier announced a deal with LightSquared that could bring 4G LTE service to Sprint subscribers in the near future, but LightSquared is having issues with its spectrum that need to be ironed out. Clearwire’s future is anything but certain as well. Sprint CEO Dan Hesse did tell BGR that Sprint has 4G-related announcements in store for the fall, so the LightSquared deal was likely just the tip of the iceberg. Sprint is also set to launch Apple’s next-generation iPhone 5 handset this fall, and while we couldn’t get a peep out of the carrier while we were visiting its corporate headquarters back in July, we wouldn’t be surprised if Sprint is a bit more talkative in October when it comes to Apple smartphones.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.

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