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Sprint confirms ‘best ever day of sales’ thanks to iPhone 4, iPhone 4S

Updated Dec 19th, 2018 7:32PM EST

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Sprint on Friday confirmed that today’s iPhone launch has resulted in the carrier’s best-ever day of sales for a device family. “Sprint today reported its best ever day of sales in retail, web and telesales for a device family in Sprint history with the launch of iPhone 4S and iPhone 4,” Sprint’s product chief Fared Adib said in a statement sent to BGR via email. “We reached this milestone at approximately noon CT/1pm ET. The response to this device by current and new customers has surpassed our expectations and validates our customers’ desire for a truly unlimited data pricing plan.” Sprint subscribers have been clamoring for Apple’s smartphone for years, and pent up demand looks to have made for quite a launch day at for the carrier. Some analysts, such as Yankee Group’s Carl Howe, believe Apple could sell as many as 4 million iPhone handsets across all carriers this weekend.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.