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Schiller to lead the way at Apple's WWDC keynote

Updated Dec 19th, 2018 6:19PM EST

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It’s official. Many expected Steve Jobs to use the WWDC keynote and impending new iPhone announcement to make his triumphant return to the helm but as it turns out, that won’t be the case. Instead, the man who would be king, Phillip Schiller, will be leading the way come June 8th according to a release this morning from Apple. The company’s senior vice president of Worldwide Product Marketing has been up to the task before and while he doesn’t quite give off the same “president of the cool kids club” vibe as Stevo, he has done a fine job. Whether or not he will do the honors and unveil Apple’s next iPhone and/or notebook/netbook/tablet remains to be seen. Will Jobs be the “one more thing” and emerge from behind a curtain holding the new iPhone while Mamma Said Knock You Out blares over the sound system? Ok, probably not… But he might still show up.


Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.