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Samsung design boss responds to Apple’s copycat claims

Updated Dec 19th, 2018 7:51PM EST

Apple and Samsung have met in court dozens of times over designs, patents and more over the past few years. Among Apple’s numerous complaints was the repeated allegation that Samsung smartphones and tablets are copycat devices that stole numerous elements from the iPhone and iPad’s designs. While similarities between rival gadgets are sometimes bound to appear from time to time — Apple’s own iPhone 4 and iPhone 4S feature a design that is quite familiar — the Samsung executive responsible for the Galaxy S II design has finally spoken out in response to claims that the device is an iPhone clone.

“I’ve made thousands of sketches and hundreds of prototype products (for the Galaxy),” Samsung vice president of design Lee Minhyouk told Reuters in an interview. “Does that mean I was putting on a mock show for so long, pretending to be designing?”

Lee takes Apple’s copycat accusations personally and is offended by the claims. “As a designer, there’s an issue of dignity,” he said. “(The Galaxy) is original from the beginning, and I’m the one who made it. It’s a totally different product with a different design language and different technology infused.”

The executive has great respect for Apple in some regards, however. He admires Apple design guru Jonathan Ive and strives to make devices as iconic as the ones Ive has masterminded. “I might not be at (Ive’s) level yet, but I believe Samsung will produce such iconic products one day,” Lee told Reuters. “It’s not just effort that makes it possible for a new product to be a massive hit. It also has to be timely, and technology should be ready to make a certain design a reality.”

Samsung’s next-generation flagship smartphone is expected to be a departure from its current models. The case on the Galaxy S III, which will be unveiled in April or May this year, will dump flimsy plastics in favor of ceramic according to an earlier report from BGR, and the handset is expected to feature a high-definition 1080p Super AMOLED display that will set a new standard for smartphones moving forward.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.


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