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Apple is reportedly anticipating its biggest iPhone launch ever

Published Sep 7th, 2015 5:15PM EDT
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Some analysts believe Apple can’t top its Christmas 2014 quarter iPhone sales record with the iPhone 6s series, but the company is reportedly producing new iPhones more than it ever has before, a new report says.

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After The Wall Street Journal said a few months ago that Apple is preparing for what may be its biggest iPhone launch in history, some analysts told investors that the economic crisis in China might prevent Apple from topping last year’s record that was fueled by strong iPhone 6 and iPhone 6 Plus sales.

A couple of new Digitimes reports say that iPhone 6s suppliers are already seeing massive iPhone 6s orders ahead of the phone’s launch.

The tech site notes that most suppliers have become more positive about shipments of the new iPhones due to “higher than expected orders from Apple, which were originally perceived to be affected by sluggish global economy and weakening demand in emerging markets.”

However, components orders for the new iPhones appear to be even stronger than orders for the iPhone 6 last year.

A second report says that Taiwan-based chassis maker Catcher Technology has announced a major increase in revenue for August, up 15.2% compared to July and 43.6% up from the same period last year. The iPhone 6s is believed to be the product driving up sales for the company.

Digitimes also says that Catcher used new materials for the iPhone’s chassis to strengthen its sturdiness and avoid “Bendgate” issues. Earlier this year, Catcher also hinted that it’s using stronger material for the iPhone 6s’ metal chassis. A recent analysis of leaked iPhone 6s components showed that Apple has indeed reinforced its metal alloy to withstand even more pressure than the iPhone 6.

Chris Smith Senior Writer

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2007. When he’s not writing about the most recent tech news for BGR, he closely follows the events in Marvel’s Cinematic Universe and other blockbuster franchises.

Outside of work, you’ll catch him streaming new movies and TV shows, or training to run his next marathon.