Click to Skip Ad
Closing in...
  1. Amazon Deals
    09:51 Deals

    Today’s best deals: Alexa in your car for $19.99, surprise Fire TV Stick 4K sale, $6…

  2. MacBook Pro 2021 Price
    16:34 Deals

    Amazon slashed $200 off Apple’s M1 MacBook Pro, or get a MacBook Air for $899

  3. Fire TV Stick 4K Price
    11:46 Deals

    Surprise sale slashes 20% off Amazon’s Fire TV Stick 4K

  4. Smart Lock Amazon
    10:32 Deals

    eufy’s Smart Lock Touch is stunning, and it has one feature you can’t get with…

  5. Best Smartphone Accessories Under 20
    08:06 Deals

    5 must-have smartphone accessories that cost under $20 each at Amazon




Apple may launch ‘iPad mini’ in early 2012 to fend off Kindle Fire

Zach Epstein
October 12th, 2011 at 9:40 AM

Apple may be working on a new entry-level tablet scheduled to launch early next year. In a note to investors on Wednesday, Ticonderoga Securities analyst Brian White recounted numerous meetings with technology supply chain companies at a trade show in China this week. White noted a general ominous environment, with the majority of the companies he met with commenting on weakening demand across the industry. “The whole world is shrinking,” one company representative told the analyst. Read on for more.

White’s meetings with Apple suppliers has turned up an interesting note, however. “Our research is pointing to the unveiling of a lower priced iPad in the first few months of 2012 that is aimed at expanding the company’s market potential by tapping into a more price sensitive consumer segment,” the analyst wrote. “Essentially, this ‘iPad mini’ will also fend off the recently announced Amazon (AMZN, $235.48, NR) Kindle Fire that addresses the low-end tablet market with a $199 price tag but could lead to bigger tablet ambitions from the online retailer in the future.”

White continued, noting that the “mini” moniker refers to the tablet’s lower price and not necessarily a smaller screen size. “We believe this lower priced iPad could be priced in the mid-to-high-$200 range,” White said. “We expect this will be followed by a much more powerful, feature rich standard-priced iPad 3 in 2Q12.”

White reiterated a Buy rating on Apple stock with a 12-month price target of $666.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




Popular News