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Apple gets failing grade from Greenpeace due to dirty new data center

April 22nd, 2011 at 11:00 AM

Greenpeace recently released a report titled How dirty is your data: A look at the energy choices that power cloud computing, which graded Amazon, Akamai, Apple, Facebook, Google, HP, IBM, Microsoft, Twitter, and Yahoo across three “green” categories: transparency, infrastructure siting, and mitigating strategy. While Greenpeace offered some praise to the Cupertino-based company for improving transparency and its efforts to move towards cleaner energy, it failed Apple in the “infrastructure siting,” category for choosing to build its new $1 billion iDataCenter — which requires enough energy to power 80,000 U.S. homes –  in North Carolina.

“Apple’s decision to locate its iDataCenter in North Carolina, which has an electrical grid among the dirtiest in the country (61% coal, 31% nuclear) indicates a lack of a corporate commitment to clean energy supply for its cloud operations. The fact that the alternative location for Apple’s iDataCenter was Virginia, where electricity also comes from very dirty sources, is an indication that, in addition to tax incentives, access to inexpensive energy, regardless of its source, is a key driver in Apple’s site selection.”

Hit the jump for more, as well as the official report card.

Facebook also received fail marks for infrastructure siting, and Twitter failed every single category. IBM was the top of the class, and Greenpace said it “should be recognized for its ongoing and comprehensive plan to reduce remissions, in addition to driving significant gains in IT efficiency.”

[Via 9to5 Mac]

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