If you’re old enough to remember back when flat-screen television sets first began to proliferate, you remember how expensive they used to be. For thousands of dollars you would get a TV that measured under 40 inches, it would be at least a few inches thick, and it would have a disgustingly thick bezel around the display panel. Oh how times have changed.

From now through the end of the day on March 19, you can get a Sceptre U438CV-UMC U Series LED Television with a 43-inch screen and 4K Ultra HD resolution for $299.99 with free shipping. That’s less than half the cost of that little iPhone 6s in your pocket!

Some key details:

  • True Ultra HD Resolution 3840 x 2160
  • Motion Estimation and Motion Compensation (MEMC) 120
  • Mobile High-Definition Link MHL
  • HDMI 2.0 and HDCP 2.2
  • 4X HDMI Port & USB Port

Sceptre U438CV-UMC U Series LED Television: $299.99 with free Prime shipping

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