Apple remained king of app stores in 2010; Nokia’s Ovi Store revenue ironically up 719%

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IHS, new owner of research firm iSuppli, has issued its full-year data on app stores in 2010. According to the company’s report, Apple’s market share decreased significantly last year while its revenue more than doubled. The app store pioneer pulled in $1.78 billion in global app sales during 2010, up 132% from the $769 million its App Store earned in 2009. Not surprisingly, its market share dropped from 93% in 2009 to 83% during the period. RIM’s BlackBerryApp World grew 360% year-over-year, pulling in $165 million and accounting for nearly 8% of the market. Nokia’s Ovi Store jumped 719% to $105 million in 2010, and Google’s Android Market was up 862% to $102 million. All in all, the top four mobile app stores combined to reel in $2.16 billion in revenue last year, up 160% from the $828 million of revenue they earned in 2009.

[Via All About Symbian]

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26 Comments
  • Jeremiah

    Ovi reeled in more money than the Android Market?? Oh irony of ironies!

    • Anonymous

      It’s almost like Pioneer dumping the entire Plasma tv market when they were number one, and now where are they? Meantime, plasma hasn’t died and is just another quality option.

      Thank you Pioneer for sending your skills to Panasonic where it’s being better used.

  • Burninator

    Developers really need to look at this. BlackBerry App World is the second highest grossing application front and yet remains largely ignored. Seems to me there’s money to be made *looks at Rovio*

    • Geust

      Rovio said it still got no plans for BB OS, but PlayBook is a deff possibility … they forgot that PlayBook will just steal their Android version :D

    • Anonymous

      What anti-RIM folks don’t want to admit is that with 20,000 apps, RIM is able to generate $165 million in revenue. Goes to show size doesn’t always matter.
      RIM: $8250/app ($165 mil for 20,000 apps)
      Android: $785/app ($102 mil for 130,000 apps)
      Apple: $5090/app ($1,782 mil for 350,000 apps)

  • Anonymous

    one thing to take into account that iTunes sells more than apps and it fetches more money selling music and movies. also other platforms are not walled gardens and people are free to buy apps directly from the vendors instead of an app store.

    • Anonymous

      Yeah but they’re not talking about iTunes, they’re talking about the app store. Almost all developers prefer the app stores cause they don’t have to worry about marketing it and is instantly in the hands of millions. Without a app store your app is just lost on the huge web.

      • Bluelou65

        I think he just wanted to use the term “walled garden”

      • Tim242

        I think Gameloft would disagree. They sell all of their Android games outside the market.

      • Anonymous

        Yeah but Gameloft is not your average developer with a good idea for a game, Gameloft is a big well known company.

      • Tim242

        Average developers don’t sell at a high level, in or out of app stores.

  • Pooch

    To add on to sf49er, also take into account, a lot of the android apps are given away for free, and they then collect revenue from the advertising that runs through the application. Aren’t we comparing apples and oranges. It is a little different of a business platform and model.

    Pooch

    • http://twitter.com/TheZacChampion Zac Champion

      However as a counter point, there are plenty of free ad supported apps in the Apple App store as well, I for one, never paid for a single app when I had my iPhone.

    • Johnathan

      A lot of iOS apps are free also and they too collect revenue from the advertising that runs through the application.

    • Geust

      it be interesting to see money made per device sold

    • Numbers are my Business

      It can be seen as an apples (no pun intended) to oranges comparison. The numbers our firm sees has Android in the 70% (give or take) range with respect to free apps. iOs seems to be running in other direction, i.e., 70% (give or take) paid. This analysis does not take into account the advertising stream for any of the players. Rather than paid app dollars or revenue per device, I’d rather see total revenues, revenue from ads, revenue from purchases and the respective share numbers for each.

  • Anonymous

    Lies! The DROID market is likely the highest grossing as it is the most open and free. Apple forces what apps you buy which is unbelievable. DROID apps also work on all versions of DROID OS. Id like to see crApple come close to that.

    • http://www.facebook.com/michaeljmcgrath Michael McGrath

      You need to read Citizen Renegade. Fo’ real.

    • Tim242

      So Norm, did you give up your Droid X for the ViPhone 4, or is 4G_Lte a requirement for upgrade?

  • http://twitter.com/hawaiiinsomniac hawaiiinsomniac

    Ha, Nokia wishes they saw this before jumping into bed with Microsoft….

  • Anonymous

    RIM’s not dead! Wow, I thought most bloggers said Rim was dead. But I really have to give it to Apple, even though I am no a fan at all, they really created a great revenue stream for developers, Now developers, seeing that Rim is not dead, show them some love for the new playbook/QNX OS. :)

  • Jsmith5549

    Android market will dwarf the rest because of pure number of handsets sold. Apple will win with quality apps.

    This isn’t fan boy talk… This is just the facts. I have a droid cell myself. My home computer is a Mac.

    Much like the battle between PC and MAC PC sells far more Mac is much more stable

  • Anonymous

    So all the the market share for Android basically means nothing for devs unless they’ve developed Angry Birds! Android is a waste of time!

  • http://twitter.com/m1kefb Michael Ford Brown

    It is funny how Microsoft go on how successful their “eco system” is but never state any numbers just potential. With the truth slowly coming out things are looking very disappointing.

    Let’s face it WP7 has poor sales, market place is insignificant and there are no billions of dollars in savings for Nokia. After all of the talk I still get the feeling that Nokia have bet their future health on “snake oil” from a salesman that nobodyelse trust.

  • devices in the wild

    People do realize that app sales is due to the total number of devices in the wild, not current sales percentages???

    By the end of 2011 Android devices in the wild will most likely get close to matching iOS and we will begin to see significant changes in the app Market for Android.

    • Anonymous

      And old reply but…

      iOS is still outselling Android on a per day basis (as for as devices allowed in the Android Market VS the App Store).

      I always wonder why Android users discount the sales of the iPod Touch and the iPad and the iPad 2 simply because the Android eco-system has no real response to those devices. As a developer, they represent over half of my sales. Remember, last quarter Apple was selling 120,000 iPod Touches/day. And these kids consume apps for breakfast.

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