Despite his plans to nuke Mars, Elon Musk is definitely not a supervillain. Nope. And the factory he’s building in the desert, which bears an uncanny resemblance to Blofeld’s lair, is not a supervillain lair.

Don’t believe me? Well, you can watch Elon’s launch event live tonight, but really, there’s nothing to see.

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The Gigafactory is Tesla’s completely legal plan for world economic domination (of the car industry). With Tesla needing to produce half a million electric vehicles by 2018, Tesla needed a giant new factory to handle production, particularly of battery packs. The Gigafactory is the result — a building that will be 10 million square feet when it’s finished, and capable of pumping out millions of batteries a year.

For the grand unveiling tonight, Musk has flown in the world’s press and a bunch of loyal customers to cut the ribbon. There’s also a decent chance we’ll get a newer look at the Model 3, specs of which are still a little unclear.

The livestream will be up some time this evening on Tesla’s website. Given the Western time zone, it’s a good chance that proceedings won’t get underway until 10 or 11PM EST.

Chris Mills has loved tinkering with technology ever since he worked out how to defeat the parental controls on his parents' internet. He's blogged his way through Apple events and SpaceX launches ever since, and still keeps a bizarre fondness for the Palm Pre.